One piece up to $400 retail. Pendants, studs, stacking rings. Real diamonds you actually wear every day.
- Unlimited swaps
- Free 2-day shipping
- Damage coverage included
- Rent-to-own at 50% off retail
Fine Jewelry ✦ Real Diamonds ✦ No Strings Attached
Fine Jewelry ✦ Real Diamonds ✦ No Strings Attached
Wear it. Fall for it. Swap it when you're ready for something new. Real fine jewelry from $29 a month.
No credit card required. Cancel after 3 months.
Membership
One piece up to $400 retail. Pendants, studs, stacking rings. Real diamonds you actually wear every day.
Two pieces up to $800 each. Tennis bracelets, diamond hoops, statement necklaces. The one most people fall for.
Three pieces up to $1,500 each. Multi-carat tennis bracelets, chandelier earrings, cocktail rings. You are getting attached.
Three pieces up to $3,500 each. The kind of jewelry most people only ever see in magazines.
One piece up to $2,000 retail for 7 days. Perfect for weddings, galas, and anything worth dressing up for.
Why us
For 65 years, our manufacturing partner loaned diamonds to retail jewelers on 47th Street. The jewelers marked them up 300%. You paid for their rent, their sales staff, their velvet display cases. The manufacturer waited months to get paid.
What if we cut out the retailer entirely and loaned the diamonds directly to you? You wear the piece. You return it when you are done. Same access the jeweler had, for a fraction of the price.
No middleman. No 300% markup. Nobody with three generations inside the diamond business had tried this before. Ultimate Diamond did. Le Fling is their direct-to-consumer answer to 65 years of watching retailers take the margin.
The Process
Choose the tier that fits your life. No credit card needed to join the waitlist.
Browse hundreds of certified fine jewelry pieces. We ship in 2 days.
Wear it for a week or a whole season. When you are ready for something new, just swap.
Fall in love with a piece? Make it yours. Every piece has a member buyout price at up to 50% off retail. Pay it all at once or let your monthly payments count toward ownership.
What people are saying
"I wore a $3,000 tennis bracelet for a month and paid less than one nice dinner out."
— Chloe, Brooklyn
"My friends genuinely think I buy new jewelry every single week. I have not corrected them."
— Sarah, Austin
"I paid $49 for a $2,000 diamond set for my rehearsal dinner. Needless to say I signed up for the real thing."
— Jess, Chicago
Questions
Yes. Every piece features IGI or GIA certified lab-grown diamonds set in 14k or 18k solid gold. Lab-grown diamonds are chemically, optically, and physically identical to mined diamonds. The only difference is origin — and price.
When you're ready for something new, request a swap in your account. We ship your next piece immediately with a prepaid return envelope for the current one. No due dates, no late fees. Swap every week or every year — it's your call.
All memberships require a 3-month minimum to start. After 90 days, cancel anytime with 30 days notice. One-Night Stand ($49) has no commitment — it's a single 7-day rental.
Every membership includes accidental damage coverage. Normal wear and tear is expected — these are meant to be worn, not displayed. Significant damage (lost stones, broken clasps beyond repair) has a reasonable deductible based on tier.
Yes — that's The Monogamist option. Every piece has a member buyout price at up to 50% off retail. Pay it outright, or let your monthly subscription payments count toward ownership until it's officially yours.
Le Fling is backed by Ultimate Diamond, a family-owned jewelry manufacturer that has operated in New York's Diamond District since 1959. Every piece is manufactured in-house, independently certified by IGI or GIA, and inspected by master jewelers before it ships to you. You can walk into their showroom on 47th Street if you ever want to meet the people behind your jewelry.
Traditional retail jewelry carries a 300% markup to cover store rent, sales commissions, and display inventory. We skip all of that. We go direct from the manufacturer to your door. You're paying for the diamond, not the overhead.
Free 2-day FedEx shipping both ways. Every shipment is fully insured from our door to yours. You'll never pay for shipping or worry about transit damage.
Early Access
Le Fling is currently invite-only. Drop your email to get in line. Already have an invite code? Use it below to skip ahead.
Manufactured and fulfilled by Ultimate Diamond, New York Diamond District since 1959